KARACHI: YouTube has announced the launch of YouTube Music and YouTube Premium in Pakistan, a paid membership that optimizes the viewing experience on YouTube with ad-free, offline and background play.
It is a new music streaming app that offers an amazing music experience in Pakistan, YouTube Premium offers the most amazing viewing experience.
This includes an ad-free and continuous viewing experience, background play for multitasking between apps or watching lectures and other educational videos, your favorite shows, and downloads from content creators. Whether the user is on a long flight or facing limited resources.
YouTube Premium also includes YouTube Music Premium, which offers ad-free music, background play and downloads on YouTube Music, YouTube Music, an innovative music app and web player featuring official songs, In addition to albums, playlists and artist radio, YouTube features a huge catalog of remixes, live performances, covers and music videos.
Through YouTube Music, users can listen to the latest hits, find their favorite songs, stay connected to the music world and discover tons of new music to enjoy on their devices. YouTube Music is also available for free but is ad-supported. Users can get an ad-free music experience by subscribing to YouTube Premium.
Farhan S. Qureshi, director of Google for Pakistan, said: “More than 2 billion logged-in viewers watch global music videos on YouTube every month, and more than 2 million creators come to share their creativity with the world. I am very happy that YouTube Music Premium and YouTube Music are now available in Pakistan to provide a new experience to Pakistani viewers.
Farhan S. Qureshi said that Pakistan has more than one million subscribers of more than 400 channels showing a growth of 35% on a year-on-year basis, while more than 100,000 subscribers of more than 6,000 channels have grown on a year-on-year basis. 30% increase. This is an impressive number that further motivates us to be a part of this fast-paced YouTube ecosystem and continue our partnership with the Pakistani creative industry and grow our audience with YouTube Premium and YouTube Music. It makes me excited to support Pakistani artists.”
YouTube brings the best entertainment services to Pakistani viewers who love to watch music video content. More local artists are also sharing their work and creations on YouTube, such as music video premieres, exclusive YouTube content and featured playlists, and are growing their fan base globally.
YouTube Premium is available for Rs 479.00 and includes membership to YouTube Music Premium, offering an ad-free experience with background play and offline downloads for millions of YouTube videos. Viewers can also sign up for the Premium Family Plan available for just 899.00 which allows them to share their premium membership with up to 5 other members of their household. YouTube Music Premium is available for just Rs 299.00 and offers ad-free music, background play and downloads on YouTube Music while the Music Family plan is available for just Rs 479.00.
Eligible students can sign up for the Premium Student Plan available on web and Android for just Rs.329.00 and the Music Premium Student Plan for just Rs.149.00.
Chief Operating Officer, EMI Pakistan, Zeeshan Chaudhry said: “The launch of YouTube Music and YouTube Music Premium in Pakistan is a huge step forward for the music industry in the country. The innovative features offered by these platforms, followed by the ability for artists to grow their audience, provide a huge opportunity for the growth and prosperity of Pakistani music globally.”
Coke Studio Pakistan curator and producer Zulfi said: “As a viewer and music producer, YouTube has been my top priority. YouTube helps us connect the Pakistani music community to the world, reach out to new audiences and connect music fans around the world. The arrival of YouTube Music in Pakistan is a great opportunity for all the musicians, artists and artists of this wonderful country. A blessing for fans and I look forward to seeing how the Pakistani music industry continues to amaze the world with its talent on YouTube.”
Following are the salient features of YouTube Premium and YouTube Music:
YouTube Premium
YouTube Premium at just Rs 479.00 per month includes ad-free, background play, and downloads for offline access to all YouTube videos and is perfect for YouTube Super users.
Best Features of YouTube Premium:
• Ads-free videos: There are many users who want to watch content whenever they want and without any interruptions.
• Background Play: Perhaps the most desired feature of YouTube is background play. In case of a YouTube Premium subscription, the video will not stop playing after you exit the YouTube app. This is especially useful for multitasking and users who listen to lectures, educational videos and other types of content.
• Offline Access: We spend most of our lives connected, but there are still moments when we’re on a plane or Wi-Fi is available somewhere – where you want to have fun but not online. You can. With YouTube Premium, you can download your favorite videos to watch whenever you want and on the go.
YouTube Music Premium
YouTube Music Premium offers ad-free music, background play and downloads from YouTube Music for just 299.00 per month.
• Music without ads
• Listen in the background
• Downloads
• Audio only mode
Eligible users can get a special introductory offer of YouTube Premium or YouTube Music Premium for free for one month.
The YouTube Music app can be downloaded from the Google Play Store and the iOS App Store.