X (Twitter) first introduced a subscription program based on a monthly fee, and then Meta introduced a similar program for Facebook and Instagram.
Now the famous social media app Tik Tok is also working on introducing a subscription program.
But this program will not provide account verification or exclusive access to new features, but will be for showing ad-free videos.
Android Authority It was first reported that TikTok might start testing an ad-free subscription plan.
According to the report, TikTok will charge $4.99 per month under this subscription plan.
Later, the company also confirmed that the program is being tested in one country.
However, the company said that it is not necessary to introduce this program in other countries.
According to Android Authority’s report, third-party ads will not be displayed on TikTok under this subscription plan, however, the creators’ marketing campaign will not be affected.
It should be noted that most of Tik Tok’s revenue comes from advertisements.
So it is not clear whether Tik Tok will be able to generate more revenue from this new subscription program or not.
Similarly, it is not clear whether consumers will like to be a part of this program or not.